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299 Posts
Is it me or does anyone else feel like Evinrude is completely missing the mark on the new outboards?
I'm trying to figure out what consumers they are trying to market to, it cant be the flats/skiff market. I have owned a 60 Etec and had no complaints and wouldn't hesitate to own another if it made sense (weight, warranty, price). With the new G2 115 HO coming in at 390lbs I cant see it competing in the Skiff/flats market against the SHO or Pro Xs 115 which are Fourstrokes and come in weighing less.
I'm waiting on the other Outboard companies to take notice of the popularity of the Tohatsu 50 and Yam F70 due to them having the lightest weight for their class of motor and create some competition. It's hard to deny the popularity of the Yam 90 2 stroke in this market due to the light weight, definitely not due to its quietness or fuel efficiency. Evinrude has definitely double downed on sticking with 2 stroke technology and in my opinion have missed their mark.
I'm trying to figure out what consumers they are trying to market to, it cant be the flats/skiff market. I have owned a 60 Etec and had no complaints and wouldn't hesitate to own another if it made sense (weight, warranty, price). With the new G2 115 HO coming in at 390lbs I cant see it competing in the Skiff/flats market against the SHO or Pro Xs 115 which are Fourstrokes and come in weighing less.
I'm waiting on the other Outboard companies to take notice of the popularity of the Tohatsu 50 and Yam F70 due to them having the lightest weight for their class of motor and create some competition. It's hard to deny the popularity of the Yam 90 2 stroke in this market due to the light weight, definitely not due to its quietness or fuel efficiency. Evinrude has definitely double downed on sticking with 2 stroke technology and in my opinion have missed their mark.